Sunday, September 18, 2011

I ❤ Betsey Johnson

                                   Betsey paints on the wall in front of her San Francisco Flagsip store

                             She once described her style as a formula: "Take a leotard and add a skirt."

In the 1970s, Johnson took control of the fashion label "Alley Cat" which was popular with the rock 'n roll musicians oftheday. In her first year, her first collection for Alley Cat reportedly did $5 million in volume.  In 1972 she won the Coty Award. In 1978, Johnson started her own fashion line. While her first collection was a success, her second one bombed, leaving her with 3,000 pieces of spring clothing and insufficient funds to stage a fashion show to attempt to sell them. In response, Johnson opened a retail store in SoHo. Today, there are over forty-five of her stores worldwide.

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